Essays

Essays | Issue 20.1/2

Health Inequity Exposé: The Rhetoric of Racism as a Public Health Crisis
Byxchanges_admin July 9, 2026July 20, 2026

by Riya Mehta | Xchanges 20.1/2, Spring 2026 📄 Download PDF ⬇️ 📋 Contents Introduction: Framing Racism through Healthcare Rhetoric Theoretical and Methodological Framework: Analyzing Healthcare Rhetoric Analysis: Rhetorical Strategies in Holmes’s Healthcare Discourse Conclusion: The Function of Healthcare Rhetoric Works Cited About the Author Introduction: Framing Racism through Healthcare Rhetoric Racism is increasingly recognized…

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Essays | Issue 20.1/2

Investigating the Rhetorical Strategies in Tesla’s Zero-Dollar Social Media Marketing
Byxchanges_admin July 9, 2026July 20, 2026

by Jesutofunmi Faith Adeyanju | Xchanges 20.1/2, Spring 2026 📄 Download PDF ⬇️ 📋 Contents Introduction Literature Review Methodology Results Discussion Implications Conclusion References About the Author Introduction In an era where most automotive companies invest heavily in paid advertising, Tesla has adopted a different approach, one that relies on zero-dollar marketing strategies rooted in…

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Essays | Issue 20.1/2

Crafting Inclusive Classrooms: Applying Invitational Rhetoric to Technical Communication Pedagogy
Byxchanges_admin July 9, 2026July 20, 2026

by Shuvro Das | Xchanges 20.1/2, Spring 2026 📄 Download PDF ⬇️ 📋 Contents Introduction The Social Issues Informative Guide Project: A Concrete Application of Invitational Rhetoric Why Invitational Rhetoric for Technical Communication Pedagogy? Core Principles of Invitational Technical Communication Pedagogy Implications: How Invitational Rhetoric Addresses Systemic Exclusion in Technical Communication Considerations, Challenges, and Honest…

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Essays | Issue 20.1/2

Amplifying Online Activism: Multimedia Elements in the #StopillegalMining Campaign in Ghana
Byxchanges_admin July 9, 2026July 20, 2026

by Gideon Nyarko | Xchanges 20.1/2, Spring 2026 📄 Download PDF ⬇️ 📋 Contents Introduction Overview of Galamsey and Environmental Destruction in Ghana Multimodal and Networked Rhetoric as Drivers of Participation in Digital Environmental Activism Analysis: Multimodal Strategies and Social Media Amplification Example 1: The Polluted River Bodies–A Multimodal Call to Action Cultural Authority and…

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Essays | Issue 20.1/2

Editor’s Note
Byxchanges_admin July 8, 2026

by Julianne Newmark | Xchanges 20.1/2, Spring 2026 Issue Staff Julianne NewmarkEditor-in-chief Jennifer Burke ReifmanCo-Managing Editor Manny PiñaCo-Managing Editor Chanakya DasCo-Technical Editor Nicole O’ConnellCo-Technical Editor Xchanges is now in its 25th year! That is a really incredible fact for me to write, as I sit here reflecting on everything that has happened with this journal…

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Essays | Issue 6.1

“Typeface and Document Persona in Magazines”
Byxchanges_admin July 7, 2026July 7, 2026

by Nida Stewart | Xchanges 6.1 📋 Contents Abstract and Introduction Literature Review Research Methodology Synthesis of Results Discussion Conclusion Works Cited Appendix A: List of Magazines Used in Research Appendix B: Comprehensive Heading Magazine Listing Appendix C: Comprehensive Body Text and Blurb Magazine About the Author Abstract We are constantly exposed to elements of…

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Essays | Issue 6.1

“Socialization of the New Hire in the Workplace”
Byxchanges_admin July 6, 2026

by Linda Lambert | Xchanges 6.1 📋 Contents Abstract and Introduction Purpose and Approach What is “Socialization”? Review of Literature Necessity vs. Sufficiency The Path to Success Conclusion References About the Author Abstract The process of socialization by which a newly hired Technical Communication professional adapts to an organizational context consists of the following steps:…

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Essays | Issue 6.1

“The Benefits of Using Web Content Management Systems”
Byxchanges_admin July 6, 2026

by Gregory L. Koch II | Xchanges 6.1 📋 Contents Abstract and Introduction Background Web Content Management Survey Results and Discussion Implications Conclusions Works Cited Appendix A: Survey Questions Appendix B: Survey Data About the Author Abstract In my thesis I review literature on the subject of Web Content Management Systems and discuss a survey…

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Essays | Issue 6.1

“Analysis of Web Content Delivered to a Mobile Computing Environment”
Byxchanges_admin July 6, 2026

by Anthony Perreault | Xchanges 6.1 📋 Contents Abstract Introduction Background of Wireless Technology Literature Review Survey of US Web Traffic Selection of Sites for Analysis Analysis of Sites Google.com Flickr.com Walmart.com Wikipedia.org WordPress.com NYTimes.com Craigslist.com IMDb.com Conclusions Suggestions for Further Research Final Thoughts Works Cited About the Author Abstract The purpose of my research…

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Essays | Issue 6.1

“Excuse My Excess”
Byxchanges_admin July 6, 2026

by Lauren E. Tyrrell | Xchanges 6.1 📋 Contents Preface: The Events Leading Up to February 27 About the Author Full Thesis Preface: The Events Leading Up to February 27 My thesis advisor and I had a great rapport, so when she initially asked me about my ideas for the project – this is nine…

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